Master Chef Mobile Application for FOX

UX/UI, Design, Marketing

Summary

A second screen interactive mobile experience for Master Chef fans. While watching the broadcast of the show, fans could interact with a synced second screen experience including recipes, polls, fun facts, show quizzes and more. This was one of the many second screen apps we created.

Mission

Create a mobile application for tablets and mobile devices that allows the user to interact with the broadcast using best UX practices while having the ability to track all user data for clients research and analysis.

Client/Overview

FOX and the producers of Master Chef were looking to expand their reach, obtain more data on the demographic of the show, all the while adding a second layer of enjoyment for their fans.

Project

• Create feature list / card sorting

• Create a responsive application for tablet and mobile devices

• Create live dashboard for production team

• Execute business goals / backend data farming

• Create marketing campaign assets