Virgin Mobile Application for FOX
UX/UI, Design, Prototyping, Marketing
Summary
A second screen interactive mobile experience for Virgin America travelers. While watching content on the aircraft, users could interact with a synced second screen experience. Our app could send travelers, prizes, information, coupons and more.
Mission
Create a mobile application for tablets and mobile devices that allows the user to interact with the content on the plane using best UX practices while having the ability to track all user data for clients research and analysis. .
Client/Overview
Virgin America and Virgin Produced was looking to enhance their customers entertainment experience as well as obtain more data to better understand their customers needs.
Project
Create feature list / card sorting
Create a responsive application for tablet and mobile devices
Create live dashboard for production team
Execute business goals / backend data farming
Create marketing campaign assets